Market Share Concentration Analysis

2012/7/26 13:19:00(Beijing Time)    by: EntGroup Consulting

Market Share Concentration Analysis

EngGroup’s research and analysis show that for 2011 Mainland China’s film distribution and CR4 index is 4.91% higher than 2010. But CR8 index is 1.5% lower than 2010. The difference between 2010 and 2011 is minimal and above standard.


Collaboration between Industries with Over Half Co-Distributions

Over ½ of the 226 films released in 2011 were distributed independently. There’s extensive collaboration between top ten distributors and other industries. Over half the films were jointly distributed. For companies that are not in the business of distribution, this is prevalent business endeavor with low risks.

Image 3- 3 Distribution Patterns of Top 10 Distributors 2011


EntGroup is China’s leading entertainment research service center, focusing on the Chinese film and TV industry. We provide consulting services through comprehensive industry reports, customized research, and enbase to meet the requests concerning the Chinese entertainment business. EntGroup also operates an online platform for the entertainment industry at

enbase is an up-to-date database system developed by EntGroup. It contains detailed information on more than 300,000 films and television shows, including information on distributors, directors, cast, etc as well as film boxoffice records and audience attendance rates.

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Movie Gross Admissions
Full River Red
The Wandering Eart... US$298.49(M) 39609067
Boonie Bears: Guar... US$113.09(M) 16312788
Hidden Blade US$64.17(M) 8315717
Deep Sea US$53.85(M) 7673771
Five Hundred Miles US$26.59(M) 3656226
Avatar: The Way of... US$7.01(M) 892884
Ping-pong of China US$5.52(M) 756049
Puss in Boots: The... US$0.16(M) 22180
the sky US$0.03(M) 4939