Week 12:'Kingsman' Defeated All Enemies to Grab $24M on Debut

2015/4/1 17:23:00(Beijing Time)    by: Entgroup Consulting

According to EBOT statistics, mainland boxoffice gross in the 12th week (Mar. 23-29, 2015) totaled $77million, down 18% w-o-w, yet up 46% y-o-y. Moviegoers of last week decreased to 14.64million, another 17% slide than the 11th week.

Starring famous British actor, Colin Firth, “Kingsman: The Secret Service” was ranked top 1 and put in $24.25million in three days opening on mainland Chinese screens. In the second place, Andy Lau’s “Lost and Love” took $13.44million weekly gross from 2.7million admissions. For another week in mainland China, “Taken 3” maintained the third place with additional $12.73million to nearly $30million total gross. Closely following “Taken 3”, “Cinderella” obtained $12.33million in week 12, standing back on No. 4. “Big Hero 6” is gradually fading out in mainland China’s market after embraced $83.53million total revenue for a month. Then next came a domestic sci-fi and fantasy, “10000 Years Later”, earning $3million in first three days.

Focusing and adapting from the Hong Kong social reality, “Little Big Master” found its audiences in 10 days’ screening and moved forward to the seventh place with $1.42million. Following two animations, “Legend of Rabbit” ($0.82m) and “Paddington” ($0.62m), “Wolf Totem” appeared as No. 10 in box office ranking with $570,000 in last week.

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About EntGroup

EntGroup Consulting is the leading research and consulting company focusing on China’s entertainment industry. A member of ComInsight Information Alliance Group, EntGroup focuses on providing data and information, conducting market research, industry research, consulting, and organizing media conferences. We serve a wide range of clients in areas of film, TV, new media, entertainment marketing and animation.

EntGroup also operates an online portal for the entertainment industry— http://english.entgroup.cn

About EBOT

EBOT EntGroup Box Office Tracker is a database focusing on the entertainment industry. Created and managed by China's leading entertainment industry research institute, EntGroup, it provides statistics and analysis on film and TV industries, as well as insight on market trends and consumer behaviors. It is an essential tool for entertainment investors, financiers, film production companies, distributors and advertisers. EBOT integrates Box Office data and analysis, moviegoer surveys, advertising insight, buzz tracking and industry research reports.

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