Week 49 Preview: 'The Crossing' Offshore

2014/12/1 17:38:00(Beijing Time)    by: Entgroup Consulting

According to EBOT, four films below will be released in Mainland China in the 49th week (Dec. 1-7). Directed by John Woo, “The Crossing: Part 1” will kick off the New Year film season on December 2. The super big budget epic romance may be the most discussed film at the beginning of the 49th week, which will contend with “A Murder Beside Yan He River” when it follows closely and enters the cinemas on December 4. “Fleet of Time” will hit the big screens on Friday, bringing a web drama on sliver screens, along with another domestic adventure thriller, “Tomb Robber”.

Though there will be no debut of any imported film in the 49th week, the Mainland China boxoffice sees a booming with anticipated local films such as “The Crossing” and “Fleet of Time” on show.The first installment of “The Crossing”, a “Titanic”-like romance, will star over 20 top Asian stars that one can easily scream out the names: Zhang Ziyi, Takeshi Kaneshiro, Song Hye Kyo, Huang Xiaoming, Tong Dawei and Masami Nagasawa.

"The Crossing: Part 1” is also South Korean actress, Song Hye Kyo’s first time as a leading character in the Chinese film. Her first attempt on Chinese silver screens was a supporting role in Hong Kong director Wong Kar-wai’s “The Grandmasters”, which also starred Zhang Ziyi as the leading role, Gong Er. A year later, the two famous female stars of their own country will opposite in “The Crossing”.

According to EntGroup Chinese Celebrity Index (ECCI), Song Hye Kyo enjoys greater supports than Zhang Ziyi according to the survey on Chinese audiences. The Chinese K-drama fans wildly indulged in Song’s performances in “When They Met” (1997), “Autumn in My Heart” (2000) and “Full House” (2004). The acceptance and comercial potential of the two stars are too close to announce the winner. When Song altered to film later, winning Best New Actress in 6th Korean Film Awards of film “Hwang Jin Yi”, Zhang Ziyi has already obtained amazing fame from her Hollywood career with Ang Lee, Rob Marshall,etc. According to the Chinese moviegoers' ranking, Zhang’s boxoffice appeal index easily touches 8.2 while Song’s expects a stretch with 3 new films to be screened in China.


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About EntGroup

EntGroup Consulting is the leading research and consulting company focusing on China’s entertainment industry. A member of ComInsight Information Alliance Group, EntGroup focuses on providing data and information, conducting market research, industry research, consulting, and organizing media conferences. We serve a wide range of clients in areas of film, TV, new media, entertainment marketing and animation.

EntGroup also operates an online portal for the entertainment industry—http://english.entgroup.cn

About EBOT

EBOT EntGroup Box Office Tracker is a database focusing on the entertainment industry. Created and managed by China's leading entertainment industry research institute, EntGroup, it provides statistics and analysis on film and TV industries, as well as insight on market trends and consumer behaviors. It is an essential tool for entertainment investors, financiers, film production companies, distributors and advertisers. EBOT integrates Box Office data and analysis, moviegoer surveys, advertising insight, buzz tracking and industry research reports.

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