According to Enbase’s China film boxoffice statistics, mainland boxoffice gross in the 36th week (Sep. 1-7, 2014) reached $71.04 million, less 23% than last week, yet up 65% y-o-y. The total admissions declined into 12.97 million last week, drop 21% than the previous week.
"The Expendables 3" easily kicked off “Apes” from the top in its first week on screens, taking in a solid $32.84 million in weekly gross. The action sequel took 46.3% of the market share and squeezed its first follower’s share into 38.1%. The third place of the 36th week, “But always”, accounted for nearly 10% in three days’ screening. “How to Train Your Dragon 2” fell one place to 4th, adding $0.8 million to a total of $64.27 million in 4 weeks.
In the 37th week (Sep. 8-14, 2014), the films below will be released in Mainland China. With 6 films coming to cinemas on the same day (Sep.12), the mainland market continues to heat up new entries vie for ticket sales.
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About EntGroup
EntGroup Consulting is the leading research and consulting company focusing on China’s entertainment industry. A member of ComInsight Information Alliance Group, EntGroup focuses on providing data and information, conducting market research, industry research, consulting, and organizing media conferences. We serve a wide range of clients in areas of film, TV, new media, entertainment marketing and animation.
EntGroup also operates an online portal for the entertainment industry— http://english.entgroup.cn
About EBOT
EBOT EntGroup Box Office Tracker is a database focusing on the entertainment industry. Created and managed by China's leading entertainment industry research institute, EntGroup, it provides statistics and analysis on film and TV industries, as well as insight on market trends and consumer behaviors. It is an essential tool for entertainment investors, financiers, film production companies, distributors and advertisers. EBOT integrates Box Office data and analysis, moviegoer surveys, advertising insight, buzz tracking and industry research reports.
For more information, please visit: http://english.entgroup.com.cn/enbase.html or contact
Leon (President) Tel: 86-10-85899985-813 E-mail: leon@entgroup.cn;
Amy (Vice President) Tel: 86-10-85899985-847 E-mail: amy@entgroup.cn
Nancy Wu (Director of North America) Tel: 1(323)-723-2650, E-mail: nancy@entgroup.cn.
