The boom of China film industry is closely integrated with the fast development of movie theaters, which is often referred to as the terminal of film industry. We saw that it is fully developed throughout the business of the film industry, and the industrialization of the film business has emerged in year 2011.
According to the upcoming China Film Industry Report 2011-2012, China film market appeared the features as below:
Imported sci-fi films favored by mainland audiences
In mainland market, action flick, sci-fi hits, romance stories, animated films and magic epics are the most favorable genres for movie-goers. In 2011, film genres mentioned above took 10% of annual boxoffice for each genre, and in total accounted for 70% of annual receipts. The biggest hit of last year came to “Transformer 3”which is a summer-time-slot Hollywood sci-fi blockbuster. The movie swept RMB 1.1billion Yuan at boxoffice, accounting for 8% of mainland annual gross. Among all sci-fi hits that got released in theaters last year, 16% sci-fi films boxoffice were contributed by imported ones. It indicated that local sci-fi movies still have long way to go.
According to EntGroup Consulting, local films have strengths in the genres of romance, comedy, action and drama, which have been reflected on boxoffice receipts. However, due to lack of rich creativity, the most-favored film genres such as sci-fi, magic and animated movies failed to success on boxoffice market. EntGroup Consulting suggest that on the purpose of breaking innovation ideas, professional talent is a very key point which means fostering the talents especially filmmakers who produce sci-fi and magic movies, are the core factor to whole industry. On the other hand, by establishing film funds, collaborating with some joint ventures, China could learn from Hollywood and develop the ability to make commercially successful films on par with the imported blockbuster.
EntGroup is China’s leading entertainment research service center, focusing on the Chinese film and TV industry. We provide consulting services through comprehensive industry reports, customized research, and entbase to meet the requests concerning the Chinese entertainment business. EntGroup also operates an online platform for the entertainment industry at http://english.entgroup.cn
entbase is an up-to-date database system developed by EntGroup. It contains detailed information on more than 300,000 films and television shows, including information on distributors, directors, cast, etc as well as film box-office records and audience attendance rates.
For more information, please contact
Leon (President) Tel: 86-10-85899985-813 E-mail: leon@entgroup.cn;
Amy (Vice President) Tel: 86-10-85899985-847 E-mail: amy@entgroup.cn
