Wrekin Hill Entertainment announced today that the company,in association with Row 1 Productions, have acquired theNorth American distribution rights to THE FLOWERS OF WAR.

Plans for the park call for occupancy to reach 500 film and TV companies, as well as related companies, within three to five years after construction is complete, for a predicted output value of up to RMB 20 bln per year.

The whole issue of cinema has been very important in exporting China to the rest of the world," he said, "and importing the rest of the world to China."

In order to become more competitive in the international market, however, it is vital to establish a complete cartoon industry value chain.

"We are making new movies targeted at 12 to 25 year-old people. This is new in China, so our investors and publishers are actually taking a risk."

Many small and medium animation enterprises are faced with financing difficulties. This is mainly because they face the challenges of creativity and intellectual property protection.

China produced 385 animated films last year, a 28 percent year-on-year increase. The industry also earned more than 500 million yuan (78.7 million U.S. dollars) from exports in 2010, jumping by 60 percent year-on-year, according to the State Administration of Radio, Film and Television.

Having rapidly increased its political and economic might globally, China is eager to boost its so-called soft power — its cultural appeal and influence — overseas by making animated films.

To protecting local culture and domestic film industry seems to be something with too many positive credits for a country many in the west believe is barbaric. Otherwise, they won’t have presumed that China would allow unconditionally the west film veteran companies’ effort to make the money out of 200 million chinese people.

Investment in film-making and cinemas is part of a bid to counter western cultural dominance.